National Drive Electric Week
Sep 08, 2018
|Day:||Saturday, September 8, 2018 NOTE: this event has already happened, find current-year events on the events page.|
|Time:||4:00pm - 7:00pm|
99-500 Salt Lake Blvd
Aiea, HI 96818
This event was one of many throughout the state of Hawaii during National Drive Electric Week. Other events around the state hosted vehicles and ride-and-drives. This event was targeted for a broader, diverse audience to draw attention to electric vehicles and NDEW. An EV booth was at the University of Hawaii football providing EV education and giveaways. An EV commercial played during the game with an audience of over 23,000.
The budget was split amongst other marketing campaigns so direct cost of this event was relatively small.
photo by: Jimmy Yao
University of Hawaii football fans get excited about electric vehicles.